Author Archives: Lon Keller

With Big Video Comes Big Storage

For those of us in the video production industry, proper archiving of media is one of our biggest challenges. When HD video came into the picture, most cameras still recorded to digital tape. Archiving the raw footage didn’t change. We … Continue reading

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Patent Troll Threatens Podcasters

Personal Audio, LLC, a company who setup headquarters in an unoccupied office suite in Texas, has filed lawsuits against technology companies like Apple, large media companies such as CBS and NBC and individual podcasters including Adam Carolla’s ACE Broadcasting, HowStuffWorks.com, … Continue reading

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Video Content offers Great Opportunities for Traditional Brands

Businesses outside the broadcast and entertainment worlds have a tremendous opportunity to deliver additional content on their websites that is meaningful, effective and is increasingly demanded by their consumers. At the recent Brightcove Play 2013 conference, Rob Adams, executive producer … Continue reading

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Why Is The Music Cranked to 11?

The Loudness War is on. Music recording artists and their governing labels have been gradually increasing the loudness level of their music over the past several years. Why? Because they believe that louder is better which can lead to more … Continue reading

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The Magical “Zoom and Enhance” Button

We’ve all seen it. Pick your favorite crime fighting drama on TV and inevitably the cops will take some grainy wide shot from a random security camera, then run it through their magic zoom and enhance procedures to reveal a … Continue reading

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H.265 – Full Quality HD Video with Half the Bits

One of the major obstacles in delivering video over the internet is the availability of sufficient bandwidth. In recent years, we have seen cable, satellite and telecommunication companies increasing the capacity of their infrastructures to allow for greater broadband connections … Continue reading

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Creative Complacency

Creative Director: “I have a great idea for Client X. How about if we …” Client Director: “I like it, but it will never fly with the client. You know they won’t be receptive to such a different idea like … Continue reading

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I want ALL of my HDTV

When creating commercials or other content for broadcast television, production companies need to adhere to certain standards. These standards have been driven from two primary sources: the Federal Communications Commission and the owners of the broadcast outlets. For many years, … Continue reading

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Broadband Data is the New Oil

We have known for some time how effective internet video can be. Now, CBS is in agreement. Gone are the days where the broadcast giants feared online video, worrying that viewers would dump traditional network TV viewing in favor of … Continue reading

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HD is TV

On July 23rd, 1996, WRAL-TV in Raleigh, NC became the first commercial television station to transmit their signal in high-definition. Today, almost fifteen years later, many local TV stations, while capable of transmitting HD signals provided by their affiliated network, … Continue reading

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