Author Archives: terryluschen

A Simple Email Integration Between Gravity Forms on WordPress and Salesforce

Gravity Forms is a well know form builder that runs on WordPress.  It is simple to spin up a form to collect data for whatever you need.  But what if that data needs to get to Salesforce? You could try to interact … Continue reading

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Salesforce – Recipe for Web-to-Content Process

Salesforce has a simple process for creating a lead from a web site.  It is called a ‘Web-to-Lead’ form.  All you need to do is… 1) Setup your Lead object with any custom fields 2) In the Setup menu under … Continue reading

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Integrating Salesforce and LinkedIn

Salesforce and LinkedIn already have some integrations that can be leveraged from the AppExchange at Salesforce. 1) LinkedIn Sales Navigator for Salesforce can be found here.  This app costs users $39 a month and is created by LinkedIn itself. 2) Ebsta … Continue reading

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My Three Favorite Developer Features in Salesforce’s Winter 2014 Release

With each release Salesforce gives us a solid list of improvements and enhancements, but there are always specific ones that stick out more than others.  Here are three that caught my eye for the Winter 2014 release.. 1) Statement Limit … Continue reading

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As a Software Project Sponser, Why Should I Want to Use an Agile Framework like Scrum?

So you have the money to build some software to solve a business challenge.  There are some fundamentals up front for how you want to spend that money. 1) I want to spend as little as possible to accomplish the … Continue reading

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Four Gotchas When Using Future Calls in Apex in Salesforce

First, what is a future call?  Future is an annotation that can be added to a method to make that method run asynchronously.  It could look like this… @future static void doFutureWork(){ //Do the work } A great use-case for … Continue reading

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Where Can I Help the Salesforce Community?

When thinking about where to help out the first thing to figure out is where your niche is.  Are you an admin, CRM user, developer, sales process champion or systems integrator?  Take your specific area of expertise and find a … Continue reading

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Software Developers and the 10,000-hour / 10-year Rule

I just finished reading ‘The Sports Gene’ in the July 29, 2013 edition of Sports Illustrated.  This article is an excerpt from the book ‘The Sports Gene’ written by David Epstein.  I really enjoyed reading this excerpt as it touches … Continue reading

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Salesforce and Oracle Partnership – A Developer’s Perspective

  Here are just a couple of the links to articles discussing the recently announced Salesforce and Oracle partnership: Oracle, Salesforce.com CEOs team up to discuss new cloud deal Larry Ellison and Marc Benioff: A cloud bromance for the ages … Continue reading

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Mass Comparison Logic – Salesforce APEX

Let’s start with a simple example.  You are importing potential Contact records into a staging custom object every day.  Once they are in the staging table they will be compared against the Contact fields to see if there is a … Continue reading

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